bensim

Content Marketer at iPrice Group. Ben loves reading and practicing on psychology, marketing and business. He lives under the…

About Me

Content Marketer at iPrice Group. Ben loves reading and practicing on psychology, marketing and business. He lives under the mantra that "less is more" and "perception is reality". 

What is FinTech and How It Affects You (And Your Business)
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What is FinTech and How It Affects You (And Your Business)

Hailed as a game changer, FinTech (otherwise known as “financial technology”) is seen to transform financial services in infinite possibilities. It has been many decades ago since there has been a real shake-up in the realm of the financial world. New and young players alike will experience its sweeping changes on how we manage finance […]

Productivity Tips to Fuel Your Cyber Business
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Productivity Tips to Fuel Your Cyber Business

Productivity is the biggest elephant in the room when it comes to work, online or otherwise. Not everyone understands how effectiveness is far more important than efficiency. A hard worker who spends 8-hour days sending 1,000 emails with zero results is efficient in his e-mailing, but another worker that sends just 100 emails and gets […]

Coupons as a Win-Win Strategy for Any Online Business
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Coupons as a Win-Win Strategy for Any Online Business

Gone are the days when coupons are cut out from newspapers and magazines. Online businesses have digitized the tactic. For customers, coupons are a lifesaver, enabling them to purchase favorite items with huge discounts. Use coupons as a way to promote your business and enhance customer loyalty. How to maximize your coupon page For many […]

Focusing on the Startup Advantage: How to Beat Big Corporations
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Focusing on the Startup Advantage: How to Beat Big Corporations

Challenging the big guys as a startup is no easy feat. Small businesses have their work cut out for them: obviously, they have limited funds and manpower to compete with conglomerates. However, there are many startup advantages that smaller businesses have over their larger counterparts. Most successful startups that were able to disrupt markets will […]

Hiring and Firing in a Startup (and Understanding Why Staff Quits)
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Hiring and Firing in a Startup (and Understanding Why Staff Quits)

There’s this old idea in Silicon Valley that says: “hire slow, fire fast”. However, this idea doesn’t work with a startup. You would need as many good hands as possible to keep your ship from sinking. So instead of hiring less people and firing more, you need to “hire fast, fire fast”. As much as […]