Ray Calbay

Ray Calbay is the co-founder of PageJump, a content studio for print, digital, and interactive projects. Based in…

About Me

Ray Calbay is the co-founder of PageJump, a content studio for print, digital, and interactive projects. Based in Taiwan since 2010, he handles content requirements for mobile and connected devices. He has also consulted for multinationals and SMEs. He holds a master’s in communication from the University of Santo Tomas, researching on technology transfers and user-generated content. 

5 Ways Online Content Grows Your Business
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5 Ways Online Content Grows Your Business

How does online content contribute to business growth? I was invited to talk about this topic at this year’s Jumpstart seminar of the Young Entrepreneurs Society – University of the Philippines chapter. From my talk, here are some highlights on the things that online content does for today’s businesses – be they brick-and-mortar or cyber-businesses, […]

5 Things Playing Pokémon Go Can Teach Cyberpreneurs
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5 Things Playing Pokémon Go Can Teach Cyberpreneurs

Pokémon Go is nothing short of a worldwide craze. For the uninitiated, the game requires you to be alert to spot Pokémons and catch them with Poke Balls. There are stubborn Pokémons that can use up your Poke Balls and escape when captured. To get more balls and other helpful items (such as potions and eggs), […]

Harnessing the Web for Market Research
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Harnessing the Web for Market Research

What does it take to turn someone into a paying customer? More importantly, in the face of competition, how can you make customers loyal to your business? Getting the answers to these million-dollar questions would pave the way for your business to grow. Big businesses commission market research to learn such information. From its results, they can decide which trends, […]

Creating Likeable Content: 5 Tricks from Craft Masters
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Creating Likeable Content: 5 Tricks from Craft Masters

To get your cyber business found online, you need likeable content. The challenge is that there’s really no formula that can guarantee if your content will ever reach its ideal users or deliver on its purpose. If you need inspiration on how to start, we’ve expounded on popular statements from some of the most prominent […]

5 To-Do’s in Your Social Media Calendar
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5 To-Do’s in Your Social Media Calendar

Whether you’re posting on your social media accounts once a day or a few times each month, planning and plotting your activities in a social media calendar is a life-saver. A social media calendar gives a snapshot of when and what kind of content gets into which channel. It not only helps in publishing and […]

Start-Up Business Bill: What You Need to Know
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Start-Up Business Bill: What You Need to Know

The Philippines is getting serious in promoting startups as a way to grow the economy. Through Senate Bill 2217 or the “Start-up Business Bill”, the government hopes to set a favorable business environment for budding entrepreneurs. Before you get too excited, there are some caveats to the program since it’s designed for those new in entrepreneurship. The […]

5 Tips to Effectively Communicate with Clients Online
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5 Tips to Effectively Communicate with Clients Online

I’m a Filipino based in Taiwan, while my client is a Ukrainian located in France. We meet for the first time over a video call. I greet her with a “Good afternoon!”, and she thanks me for staying up late to meet with her. In my years of freelancing and working with multinational companies, I’ve […]

6 Common Reasons for Not Sharing Knowledge And How to Fix It
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6 Common Reasons for Not Sharing Knowledge And How to Fix It

Maybe you couldn’t get a straight answer from a client, or a team leader won’t send you a project document as promised. For all the benefits it brings to the company, there are still many people who resist sharing knowledge. At the heart of the resistance is the fear of change: what would happen if I […]